August 23rd, 2008
Wow. Advertising is taking a huge nose dive. The future is Word of Mouth, (a la blogs) “web 2.0” (again, blogs, twitter, plurk, friendfeed etc) and other online properties.
So it is any surprise that the ANA is saying that they anticipate ad budgets to be cut? Yeah, not really. Add that to the Pew […]
By Colleen -- 2 comments
August 18th, 2008
The Spokesman Review, a newspaper from Spokane Washington, has been tweeting coverage from the courtroom of a controversial local murder case. The Idaho Statesman is also tweeting the case, but what is of greater interest to me is the way that the two papers are using twitter.
The Statesman is including court coverage […]
By Colleen -- 0 comments
August 12th, 2008
In an article posted on Aug 10, the New York Times asked, essentially, if they should be worried about Google turning into a content provider.
They draw comparison to the fact that their own site Knol, ranks it’s Buttermilk Pancake recipe higher than that of the domestic queen, Martha Stewart. (Knol also ranks #4 on […]
By Colleen -- 1 comment
August 10th, 2008
Kevin Dugan, of Strategic PR and the Bad Pitch Blog, as well as being one of my partners in crime, recently posted some thoughts about actual reading. You know, the kind that you sit down, have something in your hands that’s not electronic and actually read.
Reading Kevin’s post made me think about my own reading […]
By Colleen -- 5 comments
August 10th, 2008
Recently, New Jersey’s largest newspaper, The Star-Ledger, announced that unless it can get 200 non-union employees to accept a buy-out by October 1st, 2008, the paper will be sold.
Is the writing on the wall for traditional media? I know that locally, we’re seeing a huge amount of media convergence and downsizing. I know there’s always […]
By Colleen -- 5 comments
July 27th, 2008
Today’s post is another brilliant guest post from Buzz Bishop.
Even if you have no grasp whatsoever of the concepts of social media and how they can work for you, you’re one step ahead. You’re here. You’re trying. You’re learning.
Your audience, on the other hand, are miles behind even you. Which is why you have […]
By Colleen -- 2 comments
July 8th, 2008
I can’t even remember where the heck I found this, but I was clever enough to save it. I know the story itself is over a month old, and in fact, wrote about it here.
I spent a lot of time giggling over the thought that AP is really going to try and get bloggers and […]
By Colleen -- 1 comment
June 8th, 2008
Buzz Bishop, a local traditional journalist and budding social media advocate, has been thinking a lot about echo chamber feedback, and what happens when it’s all the same people at all the same conferences and on the same networks, talking about all the same things. Are we just talking to ourselves?
Buzz has kindly offered his […]
By Colleen -- 5 comments
June 7th, 2008
Traditional media is starting to catch up to the New World Order. The New York Times has recently announced that they will be releasing their API to allow users to mash up the immense amount of data they’ve got on their servers.
Marc Frons, chief technology officer for The New York Times‘ digital side, says the […]
By Colleen -- 0 comments
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